Niccolo' Machiavelli
There are several sayings that describe advertisement graphic, but probably the one which better describes its essence is the one above by Niccolò Machiavelli, that tells us how it is impoto
have a precise identity and to communicate it to the world (and to the market)..
This is the main objective of Advertisement Design.
Grafica Nexus 6 offers Advertisement Design and visual communication services, planning the creative strategy, taking care of the layout, of the use of colour, of the choice of font, with attention,
professionalism and creativity.
A company should always present itself at its best, should get known and remembered, it should be bought..
Small or big, any company needs to communicate through advertisement design: corporate identity,
leaflets, advertisements, calendars, packaging, posters, business cards, headed paper, newsletter, website, promotional gadgets any means you want to use Grafica Nexus 6 will get you your tailored advertisement design.
Logo creation
"The embodying of a concept"
A Logo - "logotype", "symbol" or "brand", - depending on whether it is text, graphic sign or both together – it is that sign that distinguishes a product or a company.
A professionally designed logo is fundamental for any commercial activity. It must sum up in a few signs and colours a concept to be communicated.It is one of the most important elements of advertisement graphic..
One of the most important moments in advertisement graphic è is the logo creation; it needs to be easily memorized, immediately distinguished from the others and perceived as the expression of a
precise identity.
Grafica Nexus 6 creates logos after a detailed study of the client and of his products and services in
order to design a visual symbol which is unique, personal, clear and recognizable, that tells about the product and of its essence with clear signs..
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Business cards
"You never get a second chance to make a good impression"
A business card is nowadays the most common presentation in the work environment, but
notwithstanding the simplicity of the contents it can also be designed in a personal way, to offer a
different communication depending on the identity of the holder.
For your business cards we offer different formats, graphic, colour, paper, and grammage. All these
details will give us a different image on who has given us that card.
Grafica Nexus 6 makes customized business cards to best portray the identity of your company or of your product.
We also offer a wide range of services related to advertisement graphic and corporate identity.
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Realizzazione headed paper
No company can do without headed paper.
It is a distinctive sign of the company; it serves for official or informal communication, for fiscal
reasons, for fax transmissions and any other communication in digital or paper form.
The usefulness of headed paper is not only related to aesthetics, but also to its informative purpose
as it contains very important data such as Name of the Company, VAT number, company address, telephone, website URL.
Grafica Nexus 6 designs headed paper and coordinated envelopes abiding by the graphic coherence of the corporate identity.
We also offer a wide range of services related to advertisement graphic, such as logo design, brochures and booklets always trying to find creative and effective solutions that strike the user and that clearly communicate the identity of the company and of its product.
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Corporate identity
"Coherence and identity"
Corporate identity is the elaboration of a series of coherent and continuous communicative elements for immediate recognition and visual identification.
In other words, it is like the “identity card of the company” and it needs to be carefully studied so that the company won’t lose credibility.
The Corporate identity is a concept that encloses all the aspects of a company: products, services, experience, the way in which the company communicates with the clients and naturally the visual identity with which the uniqueness of the company image is expressed.
Grafica Nexus 6 - studio di advertisement graphic firm designs your corporate identity starting from its basic elements: logo, headed paper and business card. There are many other elements that need not be forgotten: brochure, note books, folders, stickers,
newsletter, advertisement layout, posters, shoppers, promotional gadgets, calendars, organizers,
plates, packaging, flags, stand… and not less important website.
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brochures and booklets
"Striking images and clear text"
The objective of a brochure and booklets is that of presenting a company, its products and services in an interesting way. They need not only to attract the attention, but it should also lead the audience to contact the company.
A brochure should answer the following questions:
· which is the field of activity of the company?
· how can the reader gain more information?
· how can the user be benefit by the offered product (or service)?
The brochure aims at telling the image of the company in its contents with a refined graphic and
nice pictures.
Grafica Nexus 6 - advertisement graphic firm - makes brochures and booklets by combining striking images and interesting and clear text, also written in collaboration with professional copywriters.
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Catalogues
The catalogue is a printout that serves for technical and reference purposes.
In the catalogue you find pictures of the products, explanatory drawings, descriptive texts and codes
with cards, charters, indexes and eventually price list.
The graphic structure must be simple and easy to consult, but it also needs to be persuading and
should contain nice pictures and detailed descriptions.
The shape, colour, price and other distinctive characteristic should be highlighted in the text and
identified in a simple way.
Grafica Nexus 6 - advertisement graphic firm - makes catalogues that allow the user to quickly visualize the needed information, by organizing the content in well defined sections.
We take care of taking pictures (so that the product is shown under the best light, thus transmitting the qualities that express the nature of the brand). We also provide for the organization of the information so that they appear clear and complete.
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Posters
"Synthesis and attractiveness"
Posters are fundamental in the advertisement design expressed on large dimensions and in their
common location – outside – they are short-lived so they must communicate their message in a short time.
The main aim of a poster is attracting the attention of the passers-by and to immediately transmit its message.
Our world is full of light, boards and leaflets that make it difficult to make a poster visible above the other images.
This is why it is extremely important to find a strong image, that requires little o no text and then it is necessary to establish a clear visual hierarchy.
Grafica Nexus 6, advertisement graphic firm, makes posters with high visual impact, taking care ofthe lettering, the uniformity of the graphic composition and the use of colour in order to get to a result that really catches the attention of the public.
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Advertisement pages
A commercial is a message with text and images, with only text or prevalence of image on text thatappears on printouts (newspapers, magazines, etc) to advertise a product, a service or brand.
The creation of advertisement is a unique challenge for a graphic designer.
In order to attract the audience it is necessary to add strong images and a well written text.
An effective advertisement must follow a clear hierarchy of information: the elements that generally
compose a commercial are theheadline, the visual, the bodycopy, thecaption, the payoff, the baseline, which is the closing line, il brand o logo.
All these elements need to be studied and designed so that they result in an effective and harmonic
format.
Grafica Nexus6, advertisement graphic firm, makes advertisements with creativity, technique, sensibility and attention.
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Packaging
"The package attracts from the shelf"The package is not only a container for the show, the deposit or the transport of a product. It
identifies and enhances the attractiveness of a product for the targeted audience
The main stages of packaging are: design whit ergonomic studio, graphic design, choice of materials, printing, cutting, folding, gluing and assembling.
The graphic designer’s task is to make coherent and harmonious all the stages of the process in
order to produce an attractive and practical object (as it has the well defined function of opening and closing with ease, contain the product and resist to the shocks of transport).
A well thought package enhances the unique aspects of the product or service: its advantages,
qualities and characteristics.
With an eye on sustainability Grafica Nexus 6, advertisement graphic firm, has refreshed the design of packaging starting from the materials: ecologic, biodegradable and with low impact from the structure to the entire productive process.
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The project Grafica Nexus 6 - Bio Comunication was driven by an awareness of communication.
Communication has a soul, ethics and it wants to conquer back a positive role in society. When
advertisement is only a means to generate needs, forgetting man and making just a consumer of him and making the environment only a resource to exploit, well it means it is high time we changed the course.
Bio communication as evolution of communication.
We want to clear mental and productive processes where traditional communication and marketing now rest, we look at the future of the people and of the earth.
Bio Communication seen as biologic communication: healthy, natural, low impact but with high imprinting.
Starting from the little, but fundamental everyday actions: we avoid wastes, save on paper, we design packaging and printouts using “cunning” material, we digitalize documents and we print them only when necessary, possibly on ecologic, recycled paper and with non polluting ink.
We limit fuel consumption, also dealing with our client on phone, Skype, e-mail, chat. Technology offers us plenty of ways to keep in touch
We abide by clear ethic principles, loyalty, ability to listen. They are not just nice words for us, but a choice for life that we daily renew.